State of Affairs Blog: The Mind of the Market: Our Relationship with Money

Would you rather be the least rich person in a posh neighborhood, or the richest person in a poor neighborhood? Studies have shown that for most people, the amount of money they have isn't as important as the fact that they have more than other people. Our attitudes, and (often irrational) behavior about money can be traced to our evolutionary roots - back to a time when brand loyalty meant sticking with the safety of your own tribe. Tune in this Thursday when we learn more about our sometimes dysfunctional, always emotional relationship with money with author Michael Shermer.